Meritorious Service Medal
- Awarded on: June 29, 2015
- Invested on: March 04, 2016
Rank: Sergeant
Sergeant Brian Charles Harding, M.S.M.
Québec, Quebec
Master Corporal Jordan Irvine, M.S.M.
White Rock, British Columbia
In December 2013, Sergeant Harding and Master Corporal Irvine were instrumental in spearheading Send Up the Count, a grassroots mental health initiative. The project encouraged military personnel to reach out via social media and other methods to serving and retired members of the Canadian Armed Forces who may be in danger of harming themselves. Within a week, they had reached over 9 000 members and greatly helped in combatting the stigma associated with mental illness.