Meritorious Service Cross

• Awarded on: September 27, 2016
• Invested on: December 12, 2017

Michael Kaufman, Jack Layton and Ron Sluser challenged negative concepts of masculinity by getting men to talk about gender equality. Their efforts sparked the White Ribbon Campaign, which encourages men and boys to pledge to never commit, condone or remain silent about violence against women and girls. Today, the movement has spread to 60 countries, and continues to promote a safe and equitable future by having fathers and other male role models talk to boys about respect and healthy relationships.