Medal of Bravery
- Awarded on: April 23, 2004
- Invested on: February 04, 2005
On June 14, 2003, Serge Landry lost his life while attempting to rescue a drowning friend during a kayaking trip on the Matapédia River, in Amqui, Quebec. Observing from shore that his friend was in distress after his kayak had capsized in the rapids, Mr. Landry immediately jumped into his own kayak to help him. Upon reaching the victim, he dived into the water and managed to grab hold of him, but then he himself was swept away by the turbulent water. Unfortunately, neither of them was able to overcome the strong current, and both drowned.